Arturo R. Molina Jr. (AKA Frost) - originally known as Kid Frost - was a pioneer in the field of Latin hip-hop, cutting some of its very first and helping to bring exposure to other bilingual MCs. Pioneering Latino rapper Frost only gets better with age. The veteran East Los Angeles rapper, who became a hip-hop icon in 1990 with his groundbreaking single "La Raza" has stepped up his game in the last decade, sharpening his lyrical skills and becoming an authority figure in the rap world. his success allowed such Latino rappers as Cypress Hill, Fat Joe, Big Pun to make substantial hip-hop inroads.

His music features a hard-hitting mix of hardcore hip-hop, smoothed out cuts for the ladies and laid back songs for cruising. This versatility is one of Frost`s strengths, something that keeps him fresh. "The thing keeps my name in people`s mouths is that I keep reinventing myself," Frost explains. "I don`t just keep on making the same music. I want to make bilingual hip-hop a trend. I was the forefront and now I`m taking it one step further while still kicking vivid rhymes about the code of the streets with authenticity."

Frost is an original and knows about originality. Rapping since 1980 Frost scored his first record deal with Electrobeat Records thanks to the help of his long time mentor and friend Ice-T. When deciding on his name, Frost decided to model his moniker after that of the man who helped start his career, choosing  Frost  since Frost comes before ice. Then known as Kid Frost, Frost became a regular on the car show circuit in the mid 1980`s. When he released "La Raza" and his debut album, "Hispanic Causing Panic" a few years later, his visibility exploded and helped the Low-rider culture thrive in Southern California and eventually Worldwide.